Ralph's Musings: FL - Runners Invitational

      When did it suddenly become an X?  I finally got used to its being called a (lower case, no space) flrunners.com Invitational. Although, I will be the first to admit that adding the X holds great promise. Look what it did for the NFL.

 Jason, I have a few suggestions.  First of all, think big…really BIG.  As soon as you’ve gotten in your week and a half recovery nap, send some E-mails to ESPN, Fox and NBC with a suggested opening bid for broadcasting rights for FLXI.  Next, book the Goodyear blimp, which will not only preclude the need to rent the “cross country cam,” but also carry the FLXI logo to new heights.

      Be sure to contact the Florida Department of Education with tips on the “Enrich your life through running” writing project.  (After all, why should the NFL have a monopoly on good will when, each year, students across America are assigned their much-anticipated, mid-winter, non-homework, writing assignment--“My favorite Super Bowl commercial”--instead of the usual heavy dose of mid-year, weekend homework. And, last but not least, explore the wonderful, enriching world of athletic licensing. We can have an official FLXI sports drink, energy bar, anti-perspirant, odor-eater socks, kettle corn, flavored ice, after shave and--best of all--pace car(t). (Can I drive?)